About Us

Two years after opening in Tenth Street, Peter moved the business to Langtree Avenue. He was now dealing in manual and electric typewriters with customers as far spread as Broken Hill and Swan Hill. In 1974, Peter introduced the first minicomputers to the region. He started off selling two to three computers a year, each taking up to six months to program (there was no such thing as software). Peter was entirely self-taught and each program was custom designed and built.

By now, Peter and Yvonne were parents to four boys and two girls. As the kids grew so did their own interests in the business and several of them were regular fixtures in the shop. Two of Peter’s brothers moved to Mildura to work for him, both stayed about two years. Yvonne’s brother also worked for them for about four years. As the business grew, Peter employed and trained talented locals. Within ten years, he had several skilled technicians and administrative staff.

When Times Got Tough
Like many businesses, oeDigital has had its good times and bad. For a while, giftware was also sold from the shop, just to make ends meet, and Peter once turned his hand to hunting, thinking he might need to shoot a kangaroo, just to put food on the table. He never found a kangaroo.

In 1987, their shop was accidentally burnt to the ground by a serial thief on a rampage. Thankfully, the stock list data remained intact inside the charred casing of a hard-drive, which they were able to use for insurance. While renting elsewhere, they rebuilt oeDigital from the ground up, moving back into Langtree Avenue a year and a half later.

As other IT providers came and went, Peter weathered the storms and stayed committed to his customers. oeDigital as we know it today, was the only IT company in Mildura until around the 1990s.

The 1980s were the beginning of a major shift in how people used and understood IT at work and at home.

As the well-known Commodore 64 flooded the international market, oeDigital introduced it to their customers. At about the same time oeDigital began selling the Apple ][+ and Apple //e computers to schools and consumers. A few years later, in 1984 the Apple Macintosh was released to the world. The following year, Peter became one of the first regional distributors of the Apple Macintosh computer.

Back in the early days of Apple and Commodore 64, there was money to be made in computer sales. True to their reputation as forward-thinkers, Apple recognised that this may not last and frequently advised distributors to invest in their services.

Ensuring that they did not miss the opportunity, Peter guaranteed that he and his team were on top of all relevant product and service requirements.

Bringing so many firsts in computers, IT and services to the region, it is no wonder Peter with the oeDigital family has survived the test of time.

With the outstanding success of personal computers throughout the 1980s, IT was evolving in leaps and bounds.

In 1994, oeDigital brought the first internet service provider, Ruralnet, to North West Victoria. In these early days, the internet was set up using routers and dial-up modems. No one in oeDigital was aware of the potential of the internet, they were focused on offering their customers a new and efficient IT service.

Their reach quickly expanded and they were soon setting up ‘points of presence’ throughout Mildura, Broken Hill, Swan Hill, Ouyen and towns all the way to Bendigo. These points allowed customers far and wide to dial-in for their internet connection.

After a few years, Peter sold Ruralnet to a publicly listed company. In order to offer ongoing support to their loyal internet customers, oeDigital remained closely affiliated with Ruralnet.